TikTok recently launched a new feature that strengthens its link to popular streaming platforms like Apple Music and Spotify, where users often discover their favorite music. The feature, known as “Share to TikTok,” allows fans to share songs, albums, playlists, and more directly from these streaming apps to TikTok, including options to post to their For You feed, Stories, or in direct messages.
With each shared item, a link will direct viewers back to the music-streaming service, creating a seamless connection between TikTok and users’ chosen music apps. This feature further enhances TikTok’s influence in connecting people to trending songs and artists, which it already excels at by letting users add music clips to their videos—often leading to viral trends.
Through “Share to TikTok,” users can post content to the feed or Stories and have the option to use TikTok’s green screen feature or Photo Mode to customize their posts. On Spotify, sharing involves tapping the “Share” button or the icon in the “Now Playing” screen, while on Apple Music, users can access similar sharing options via the Share Sheet, which lets them post as a video, photo, or message.
TikTok’s impact on the music industry has been substantial, changing how people discover new music. Trends on TikTok often translate to placements on the Billboard 100 or Spotify’s Viral 50 charts, with 67% of users reportedly seeking out music after first hearing it on the app. Partnerships with music labels, artists, and marketers ensure a steady flow of fresh releases on TikTok.
ByteDance, TikTok’s parent company, once explored launching its own streaming platform, TikTok Music, as a competitor to Apple and Spotify. However, the company paused its global rollout of the app in September. Instead, TikTok now focuses on music discovery within its app, previously introducing an “Add to Music App” feature that allowed users to save tracks from TikTok to their preferred streaming service.
Source: https://techcrunch.com/2024/11/07/t...share-to-tiktok-from-spotify-and-apple-music/
With each shared item, a link will direct viewers back to the music-streaming service, creating a seamless connection between TikTok and users’ chosen music apps. This feature further enhances TikTok’s influence in connecting people to trending songs and artists, which it already excels at by letting users add music clips to their videos—often leading to viral trends.
Through “Share to TikTok,” users can post content to the feed or Stories and have the option to use TikTok’s green screen feature or Photo Mode to customize their posts. On Spotify, sharing involves tapping the “Share” button or the icon in the “Now Playing” screen, while on Apple Music, users can access similar sharing options via the Share Sheet, which lets them post as a video, photo, or message.
TikTok’s impact on the music industry has been substantial, changing how people discover new music. Trends on TikTok often translate to placements on the Billboard 100 or Spotify’s Viral 50 charts, with 67% of users reportedly seeking out music after first hearing it on the app. Partnerships with music labels, artists, and marketers ensure a steady flow of fresh releases on TikTok.
ByteDance, TikTok’s parent company, once explored launching its own streaming platform, TikTok Music, as a competitor to Apple and Spotify. However, the company paused its global rollout of the app in September. Instead, TikTok now focuses on music discovery within its app, previously introducing an “Add to Music App” feature that allowed users to save tracks from TikTok to their preferred streaming service.
Source: https://techcrunch.com/2024/11/07/t...share-to-tiktok-from-spotify-and-apple-music/
