First, we had friends filling our feeds. Then came influencers. Now, if Mark Zuckerberg is right, the next major shift in social media will be a flood of AI-generated content.
During Meta’s third-quarter earnings call, Zuckerberg painted a picture of social media’s future. He described this wave of AI content as a natural next step, stating, “I think we’re going to introduce a whole new type of content — AI-generated or AI-summarized, or content that’s curated by AI in various ways.” He believes this will create exciting possibilities for platforms like Facebook, Instagram, and Threads.
Zuckerberg highlighted Meta’s Llama large language model, which powers tools like the Meta AI chatbot, already seeing over 500 million monthly users. He explained that Llama will play an increasingly crucial role across Meta’s ecosystem, benefiting both individual users and business customers.
As these AI tools become more embedded, social feeds will feature more AI-generated content. This shift is already in testing phases at Meta, with Zuckerberg admitting that while they’re still discovering what works best, the potential is substantial. “Over the next few years, I’m confident this will become one of the significant trends and applications,” he said.
Zuckerberg noted how Facebook and Instagram’s content recommendations have evolved — from friend-focused “connected” algorithms to an engagement-based system that highlights content from influencers and creators tailored to each user. Now, AI-driven content is expected to bring a new layer to the experience.
Some signs of this shift are already visible. Facebook has seen an increase in AI-generated posts, often designed to go viral and earn creator program rewards, which can reach $10 per 1,000 likes, as reported by 404 Media. On Instagram, though less common so far, AI-generated accounts have started to pop up. One example, featured by User Mag, was an entirely AI-created account for a fictional restaurant claiming to be Austin’s “#1 restaurant.” This account, which included generated images of people and even Jeff Bezos, gained 10,000 followers despite all its content being purely AI-generated and undisclosed as such.
As platforms like Facebook and Instagram continue to adapt, the rise of AI-generated content appears to be a key trend shaping the next era of social media.
Source: https://www.dexerto.com/gta/ex-gta-6-dev-says-games-realism-will-blow-people-away-2969955/
During Meta’s third-quarter earnings call, Zuckerberg painted a picture of social media’s future. He described this wave of AI content as a natural next step, stating, “I think we’re going to introduce a whole new type of content — AI-generated or AI-summarized, or content that’s curated by AI in various ways.” He believes this will create exciting possibilities for platforms like Facebook, Instagram, and Threads.
Zuckerberg highlighted Meta’s Llama large language model, which powers tools like the Meta AI chatbot, already seeing over 500 million monthly users. He explained that Llama will play an increasingly crucial role across Meta’s ecosystem, benefiting both individual users and business customers.
As these AI tools become more embedded, social feeds will feature more AI-generated content. This shift is already in testing phases at Meta, with Zuckerberg admitting that while they’re still discovering what works best, the potential is substantial. “Over the next few years, I’m confident this will become one of the significant trends and applications,” he said.
Zuckerberg noted how Facebook and Instagram’s content recommendations have evolved — from friend-focused “connected” algorithms to an engagement-based system that highlights content from influencers and creators tailored to each user. Now, AI-driven content is expected to bring a new layer to the experience.
Some signs of this shift are already visible. Facebook has seen an increase in AI-generated posts, often designed to go viral and earn creator program rewards, which can reach $10 per 1,000 likes, as reported by 404 Media. On Instagram, though less common so far, AI-generated accounts have started to pop up. One example, featured by User Mag, was an entirely AI-created account for a fictional restaurant claiming to be Austin’s “#1 restaurant.” This account, which included generated images of people and even Jeff Bezos, gained 10,000 followers despite all its content being purely AI-generated and undisclosed as such.
As platforms like Facebook and Instagram continue to adapt, the rise of AI-generated content appears to be a key trend shaping the next era of social media.
Source: https://www.dexerto.com/gta/ex-gta-6-dev-says-games-realism-will-blow-people-away-2969955/
